Buy our car insurance pt2

After complaining about bad television commercials, I thought it's only fair to show at least one commercial that does everything right. In my opinion at least.

The company is Allsecur, a Dutch car insurance company (yes, car insurance again, just like the link above) that I actually DID have my insurance with. This commercial aired in Holland a few weeks ago and I love it. It's a simple, clear yet creative concept. It builds anticipation and has an appropriate climax. This is what I meant with "staying true to the product or feeling you are trying to sell."